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Update March 2022: Screenshot of the new format pane added
Measures are the best way to calculate your key figures in Power BI. In a matrix, however, these can normally only be displayed as values and not at row or column level. However, sometimes you need them exactly at the row level.
Display contribution margin calculation at row level
An example I came across recently was the presentation of a contribution margin calculation. The individual items should be displayed below each other at row level. The default view, when displaying only the Measures, is horizontally aligned:

Even if you explicitly drag