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Measures are the best way to calculate your key figures in Power BI. In a matrix, however, these can normally only be displayed as values and not at row or column level. However, sometimes you need them exactly at the row level.

Display contribution margin calculation at row level

An example I came across recently was the presentation of a contribution margin calculation. I already apologize if the English terms are not translated correctly, my original calculation was in German ? . The individual items should be displayed below each other at row level. The default view, when displaying only the Measures, is horizontally aligned:

Standard display of measures in matrix in Power BI